Key Challenges for Beer, Wine and Liquor Retailers

Gain Visibility Towards Inventory

For effective replenishment and procurement processes and to manage retail demand fluctuations due to seasonality, consumer tastes, and entertainment trends.

Improve Assortment Management

Due to a large number of product variations, specific product information and greater use of seasonal product lines and special packaging.

Gain Agility to Introduce new Products and Promotions Faster

To compete effectively and reach customers as early as possible when introducing new prices or promotions to respond to new entertainment trends and tastes.

Develop Omnichannel Strategy

To deliver a consistent shopping journey across all channels and so grow your Wine, Beer and Liquor sales both online and in the store.

Unique Buying Experience

To better guide customers in all their purchasing decisions based on understanding personal taste and preferences.

Transform the Physical Shopping Experience

To meet heightened customer expectations in areas such as customer service and technology usage, so increasing loyalty and customer lifetime value (CLV).

Openbravo Unique Differentiators

Faster New Store Openings
Go live with your new store in less than one business day.
Faster New Associates Training
Train your new store associates in minutes.
Faster Pricing and Promotion Updates
Update prices and promotions to all your stores in minutes.
Greater POS Mobility
Enjoy 100% POS functionality on mobile terminals.
Greater Hardware Savings
Gain the ability to use your existing POS hardware.
Greater Flexibility
Adapt easier for faster innovation and differentiation in the Cloud.

Key Features for Beer, Wine and Liquor Retailers

Centralized Real-time Inventory Visibility

Gain centralized real-time tracking of goods movements, inventory status and quantities across all channels and locations, and leverage technologies like mobile or RFID for faster data processing and higher accuracy.

Agile Assortments, Products and Promotions Management

From different types of beverages, non-beverage products or accessories and multiple packagings, in just one system, described by different attributes (varietal, tasting notes, food pairings...), and frequent markdowns and promotions that can be easily created, managed and made available to all your retail channels in minutes.

Superb In-store Shopping Experience

Fully featured mobile POS to identify and assist customers everywhere in the store, recommend products, manage layaways, inform about promotions or stock in other locations and offer more convenient delivery and payment options.

Omnichannel Readiness

Make omnichannel possible today and in the future with a strong combination of available business and platform capabilities.

Embedded Analytics and Reporting

Gain insights into products, promotions and channels with available business intelligence tools.

Simplified Multi-store Management

Simplify management, reduce IT costs and get real-time information, no matter if you run a network of a few or hundreds of stores either in a local or international environment.

Featured Customers

Truly modular


Openbravo has enabled CHEERS, a leading imported wine wholesaler and retailer in China, to integrate all business activities, manage its POS terminals, boost customer loyalty, control stocks in real time and prepare its expansion through a Franchise program.

Truly modular


This leading wine retailer, recognized widely with several design and retail honors and awards, has streamlined operations and positioned the business for growth online and in the store thanks to the Openbravo Commerce Suite.

Truly modular


Lavinia chose Openbravo to meet its need for a cost-effective and highly usable mobile POS management system for its new restaurant in the CNIT shopping centre located in Paris and a tasting kiosk.

A Future-proof Technology Platform

Trully modular
Truly Modular

Do more, faster with lower risks and focus in faster innovation and differentiation.

Easy to integrate
Very Easy to Integrate

Protect prior IT investments and leverage future new technologies faster.

Mobile-enabled and Cloud-ready
Scalable, Mobile and Cloud Ready

Embrace mobility and cloud with a highly scalable architecture to support your future growth.

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